ERA, a leading real estate brand under the Singapore-based APAC Realty, teamed up with Philippine firm Upper Room Realty to revolutionize the country’s property market.
The partnership makes the Philippines as the 13th country in the Asia Pacific portfolio, and the 40th, globally.
It allows Upper Room Realty to operate ERA member broker offices in Metro Manila for an initial 15-year period.
ERA Philippines chief agency officer Bobby Kok outlined the thrusts of the Philippine franchise which initially focuses on residential developments such as condominiums, apartments, strata townhouses, and house and lots.
“Over time, we have witnessed the vast potential of the Philippines, and we are determined to see it soar to new heights of success. We envision the Philippines not only as a thriving market but also as a global trading post, connecting diverse economies and cultures,” Kok said.
“We are fully committed to leveraging this opportunity to create a dynamic global marketplace,” he said.
ERA Philippines property professionals and brokers benefit from relevant training complemented with access to research, data and insights on trends affecting the market and property sectors. Favorable commission terms are laid out for members who also enjoy a dual career roadmap path in sales and leadership.
ERA Philippines’ main office is located at Century Spire Tower within the world-class mixed-use community in Century City, Makati where convenient co-working facilities and meeting rooms are available.