Lazada Group, an international e-commerce company, said Wednesday it is pouring more investment in its Philippine operations to serve the rising demand from Filipino shoppers.
Lazada chief executive Carlos Barrera said the company is heavily investing in its Philippine operations amid the robust demand from millions of Filipino shoppers who have enjoyed the convenience of buying goods online.
“We are proud to have such a strong seller community, and we are confident we can achieve even more success together. We have been focusing our investments in key areas that will allow our partners to grow faster and gain more market share, and we want everyone to win,” Barrera said.
“We are happy to reaffirm our partnership not only during this Mega Campaign season but the rest of the year,” he said.
Its “MasMabilisSaLazada” banner campaign has cemented Lazada’s position in providing a superior online shopping experience for both sellers and consumers.
Lazada has been rolling out more promotions, such as the Cashback program, which has been effective in keeping customers loyal, as they earn back a percentage of the money they spend while shopping on the platform.
Shoppers can also enjoy up to 90-percent off branded LazFlash Deals, fast and free shipping and up to P1,000 cashback during the 9.9 Mega Brands Sale.
The sale will take place from Sept. 9 to 13. Lazada has been accelerating progress in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam through commerce and technology.