Puregold’s official YouTube channel, a first in Philippine retail, marks an exciting milestone as it racks up 200,000 subscribers, accomplishing the feat by expanding its market reach and providing more engaging content.
In 2021, Puregold introduced its retailtainment digital series. featuring heartwarming, feel-good stories that capture the Filipino imagination. The Puregold Channel not only entertains – it creates brand synergy, too. Relatable stories that revolve around Filipino households and Puregold customers are depicted in the series, keeping a positive sentiment toward the retailer’s loyal customers.
The latest of these, Ang Lalaki sa Likod ng Profile, is now eleven episodes into a successful run, but right from the start, lead characters Bryce (Wilbert Ross) and Angge (Yukii Takahashi) have exuded undeniable chemistry that helps the show deliver on classic Pinoy kilig and comedy.
Dealing with a modern, catchy theme like online dating, Ang Lalaki has thousands of Puregold Channel followers tuning in to see if the charming pair will find their happily ever after.
New episodes of Ang Lalaki sa Likod ng Profile go up every Saturday, at 7:00 p.m., on the Puregold Channel on YouTube.