Independent ad agency GIGIL Philippines has received multiple nods for its work from two venerable creative award shows in Asia Pacific – The One Asia Creative Awards and Spikes Asia.
Six different GIGIL campaigns were recognized in The One Asia Creative Awards, the Asia-Pacific edition of the world’s most prestigious award program in advertising, design, and digital marketing.
GIGIL was the only Philippine agency to make it to the esteemed awards show this year.
These are the GIGIL campaigns that made it to The One Asia Creative Awards 2021 showcase:
RC Cola ‘Band’
The second film out of the RC Cola ‘Basta!’ (‘Whatever!’) campaign bagged a bronze metal in the Film & Video category.
Watch it here: https://www.facebook.com/RCColaOfficial/videos/222257335946640
Netflix ‘Cupids’
Netflix and GIGIL celebrated Valentine’s Day to promote “To All the Boys I’ve Loved Before 3: Always and Forever,” which earned a Merit citation in the Film & Video category.
Watch it here: https://www.facebook.com/watch/?ref=external&v=735980707348280
Netflix ‘Trese Broadcast Network Takeover’
To promote the highly-anticipated animated graphic novel series ‘Trese,’ Netflix and GIGIL took over the Philippines’ largest broadcast network and won another Merit citation.
Watch the case study here: https://www.youtube.com/watch?v=85-EEle4IWQ
RC Cola ‘Family’
The RC Cola Philippines ‘Whatever’ campaign snatched a Shortlist in the Creative Effectiveness category.
Watch the ‘Family’ film here: https://www.facebook.com/RCColaOfficial/videos/411564449891304
Unioil ‘Bart’
Aiming to promote its range of environmentally-friendly Euro5 fuels, Unioil teamed up with GIGIL for its ‘You Drive Change’ campaign, which earned a Shortlist in the Film & Video category.
Watch the campaign film here: https://www.facebook.com/unioil/videos/282041810253370
Netflix ‘Ghost Concert’
As a countdown to the ‘Trese’ series launch, Netflix and GIGIL partnered up with Up Dharma Down for the first-ever concert with a ghost audience. The campaign also won a Shortlist in the awards show.
Watch the concert here: https://www.youtube.com/watch?v=qMFJj8SrN9E
GIGIL also brought two Filipino brands –Jollibee and Cheers– to the Asia-Pacific stage with Spikes Asia recognition.
GIGIL released its first-ever campaign with the Filipino fast food giant Jollibee, the Jollisaver, “’Di Dapat Mahal Maging Masaya” (“Happiness Shouldn’t Cost You Much”). The campaign rolled out with a series of three films, two of which earned a nod from Spikes Asia.
Watch the films here:
Jollibee ‘JolliSavers – Jacket’
Jollibee ‘Jollisavers – Cream’
Cheers, a local party supplies brand with a complete range of paper and plasticware, partnered with GIGIL to create a new campaign, pivoting its products for home use. The spot was also named a finalist by Spikes Asia.
Cheers ‘Party’
Watch the ‘Party’ film here: https://www.facebook.com/1752580964992917/videos/4709388895772070