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Friday, May 3, 2024

Canned sardines as fresh as Papa P

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Actor Piolo Pascual renews his contract as a local sardines brand’s ambassador. 

Pascual extends his term as the face of Mega Sardines, coinciding with reintroduction of an exciting array of the brand’s variants. 

Not too long ago, Pascual starred in Mega Sardines’ multi-awarded TV and radio ad, which showcased the brand’s unique and meticulous 12-hour catching-to-canning process. The process captures the company’s dedication to bring only the best to Filipinos, para sa ikagaganda ng buhay.  

Piolo Pascual (center) renews his contract as brand ambassador of Mega Sardines.

“Mega Sardines is part of Filipino life so much so that it’s a staple in Filipino homes, and so is Piolo Pascual. His presence on our screens––whether big or small––has been impactful over the years, and that’s why he’s perfect as Mega Sardines’ brand ambassador,” said Marvin Tiu Lim, vice president of sales and marketing of Mega Global.

Mega Sardines will be launching a series of short films called #MegaGandaAngBuhay, which will showcase contemporary Filipino stories about their struggles, passions, and unwavering resilience.

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All variants of Mega Sardines are available in supermarkets nationwide. The new Mega Fried Sardines is exclusively available at SM Supermarkets, SM Hypermarkets, and SaveMore stores nationwide.

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