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Sunday, May 19, 2024

Belgium’s ID Diamonds Investment Bar in Manila

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Nothing can add oomph to your outfit like jewelry. It makes an ordinary ensemble outstanding, livening up an entire look, no matter its shape or size. Always loving how its sparkle instantly lifts the spirit, Isha Ivonne Ricaña found herself in the jewelry industry, successfully working with Indian Treasures in 2010. This opened up a whole new world, and later on paved the way for her to create her own brand, Polaris Treasure Trove. 

Initially named Polaris Antique and Jewellery, the brand takes a new route and a new name this year. Named after the North Star that remains unmoving while the entire northern sky moves around it, Polaris Treasure Trove, founded in 2016, symbolizes Ricaña’s dream of establishing her own brand. It is also a celebration of the memories of Ricaña’s daughter Sujin, who passed away in 2012 at the age of six.

As it re-launched with new branding, Polaris Treasure Trove introduces its stunning collections, which are made up of exquisite pieces. One of these collections showcases the beauty of the south sea pearls that are sourced in Palawan, and the craftsmanship of Filipino plateros who place them on gold. This is Ricaña’s way of supporting the Philippine pearl industry. The brand also offers diamond jewelry, antique jewelry, and gemstones and crystals from India, Indonesia, Nepal, and Cambodia. Clients can even have designs of raw crystal jewelries customized according to their liking. 

During the recent celebration of pearls and diamonds, Polaris Treasure Trove opened its doors to officially introduce its jewelry collections and welcome ID Diamonds—along with owner and CEO Pierre de Bosscher—being a partner and the certified distributor in the country. As the main jewelry line of the brand, the south sea pearls were showcased through an elegant fashion presentation, with each lady modeling various ways on how to stylishly wear the jewelry. Gracing the runway was Miss International 2013 Bea Rose Santiago, subsequently unveiled as Polaris Treasure Trove brand ambassador.

Partnering with an international label, Ricaña also brings in ID Diamonds to Manila, the first diamond investment bar in the world. Originating in Belgium and having its headquarters in London, ID Diamonds offers a way for collectors and investors to preserve certified natural polished diamonds in an ultra-secure, safe and transparent manner, using its multi-patented ID-Knox technology. It allows diamonds to be traded around the globe in a consistent, profitable, and efficient way.

Polaris Treasure Trove introduces its jewelry collections, highlighting its line of south sea pearls

Capping off the afternoon’s festivities was the formal opening of Polaris Treasure Trove’s store through a ribbon cutting and ceremonial toast piloted by Isha Ricaña of Polaris Treasure Trove, Pierre de Bosscher of ID Diamonds, brand ambassador Bea Santiago, and distinguished guests.

Polaris Treasure Trove’s first and only physical store can be found inside Styled Pop-Up, a pop-up store housing different fashion brands founded by Christine Bersola-Babao. As it moves forward to 2018, the brand aims to expand and open more stores in the country. 

Ricaña’s brand does prove to be a trove of treasures, never short of stunning pieces that are worth holding dear forever. And whether you just want beautiful jewelry to adorn your look, or you’re in it for the investment (or both), you’ll find something just for you. Visit Polaris Treasure Trove at Styled Pop-up, located on the second floor of Shangri-La Plaza Mall’s East Wing.

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