Starting out in 1987, Piandré has established itself as a leading brand in the salon industry, spawning 13 branches, including one in Cebu. Catering to the country’s most discerning clientele, the biggest single-owned salon chain in the Philippines uses only top quality products and employs expert-approved hair care techniques. In fact, Piandré, for nearly 30 years now, has been constantly committed to giving their clients the best services.
In 2012, the Piandré salon group brought Lakmé, a professional hair color brand from Barcelona, to its salons. Lakmé has received widespread recognition from professionals in over 90 countries because of its excellent quality and selection of products that nurture the hair as well as its highly pigmented and vibrant colors that do not turn rusty and are long-wearing.
“Hair coloring is a huge part of the salon industry in the Philippines. We Filipinos are very conscious of our looks and take care of ourselves very well. After the haircut, the most requested service in a salon is the hair color,” says Lakmé Philippines President Aina Valencia. “The primary thing is having hair that looks healthy and neat. Lakmé’s signature ash colors perfectly neutralize the natural warm tones in Asian hair, which makes it suited for the hair and skin tone of Filipinos.”
As an established name in the industry, Piandré not only seeks to continually improve its own expertise, but it also contributes to the progress of the salon industry in the Philippines. Piandré and Lakmé Philippines also collaborate on providing value-adding skills training for stylists, and not just those of Piandré, because they believe that the superior quality of products should be partnered with quality continuing education.
In its search for the best and brightest salon educators, Piandré has teamed up with Edwards and Co., winner of Australia’s Best Salon Business 2017, to share their hair coloring expertise with all stylists. The highly acclaimed Edwards and Co. is the home of Sydney’s most innovative stylists, and through its amazing services, the trusted salon of many Australian celebrities.
Led by founder and owner Jaye Edwards, their team of colorists and stylists are known for balayage techniques and the natural sun-kissed, lived-in color look. Edwards and Michael Kelly recently gave a three-day seminar where they shared their full process of coloring with Piandré and other top salons in Manila.
“We teach people how to do low-maintenance, lived-in color because it’s actually kind of hard to do, especially with darker hair,” says Edwards. “With Piandré taking us here, a lot of opportunities will open up for other people as well, and hopefully we can come back here and make it a regular thing.”
Valencia also discloses, “A lot of people ask us to send in trainers so they can learn about what’s the latest. With our workshops, we hope they will be able to absorb and learn more.”
Through paving the way for continuous training, sharing of knowledge and expertise, Piandré and Lakmé Philippines add value to the lives of professionals and elevate the country’s salon industry to greater heights.
Piandre’s branches are located inMakati Area: Greenbelt, Salcedo Village; Taguig Area: Two Parkade, BGC; North Area: Timog Ave., Ayala 30th, Promenade Mall, Katipunan, San Juan, Trinoma, Del Monte; South Area: Alabang; and Visayas Area: Cebu.
For more information, visit piandre.com, follow and like piandresalon on Facebook, and @piandresalon on Instagram.