Tommy Hilfiger unveils its Fall ‘16 TommyXGigi collaborative collection, which was designed by Tommy Hilfiger in partnership with supermodel Gigi Hadid.
The TommyXGigi collection features women’s sportswear, footwear and accessories, including watches, sunglasses and The Girl fragrance launched on July 15.
The designs celebrate Hadid’s unique take on modern style, fused with Hilfiger’s signature “classic American cool” heritage. Seafaring staples are reimagined with clean cuts and fresh embellishments—from buttons and chevrons to naval badges, embroideries and sailor stripes. Sporty-chic silhouettes are further modernized with feminine chiffons, cozy cable-knits and sleek leathers. The look is effortless, youthful and cool—it’s Hadid’s new take on nautical with a playful, romantic edge.
The TommyXGigi collection’s global premiere on the runway was on Sept. 9 at New York Fashion Week. Tommy Hilfiger hosted its first ever consumer-facing fashion show, “#TommyNow,” which is open to the public and live-streamed on tommy.com. This innovative approach reflects Hilfiger’s wider commitment to the democratization of fashion with designs available to purchase the moment they hit the runway.
Tommy Hilfiger announced Gigi Hadid as its global brand ambassador on December 2015, reflecting its commitment to the expansion of its women’s business worldwide. The strategy communicates a fresh vision for Tommy Hilfiger women’s wear, reinforcing the brand’s credentials as the world’s leading accessible designer brand that offers stylish classics with a playful fashion edge.
In the Philippines, Tommy Hilfiger is located at Central Square in Bonifacio High Street Central, Greenbelt 5, Kiss & Fly NAIA Terminal 3, Newport Mall, Rustan’s Makati, Rustan’s Shangri-La, Rustan’s Cebu (Childrenswear only) and Shangri-La Plaza Mall.