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Monday, May 20, 2024

The project that became global sensation

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Creating quality products that stand the test of time with a fine regard to detail, that is the vision of the popular bag and accessories label Herschel Supply. 

What started as a project seven years ago by brothers Jamie and Lyndon Cormack out of their love for travel and the outdoors now became a global sensation. Herschel Supply bags are known for its charismatic laidback vintage-inspired silhouettes coupled with contemporary details, striking a perfect mix of heritage and modern sensibilities. 

Herschel Supply introduced rcently its Spring/Summer 2016 (SS16) line at Makati Garden Club, drawing from the spirit of this season’s sun drenched discoveries of leisure and natural beauty. This energetic seasonal offering marries bountiful colors, prints and material stories all captured in a wide range of bag, travel, accessories and headwear silhouettes. A retreat to experience the calming ocean breeze as it skims across the waves towards a tropical paradise, that’s the inspiration behind this season’s unique offerings.

Classics Collection 

Premium finishes and evocative materials like vibrant woven straw, ballistic fabric, innovative self-healing ripstop and lustrous nylon adorn the extensive SS16 Classics collection. Refreshing seasonal tones and custom prints pull inspiration from vibrant skies and palm fringed sanctuaries.

Herschel is kown for manufacturing finest quality backpacks, bags, travel goods and accessories

Among the selection of new backpack silhouettes, a full-sized rendition of the popular Dawson is introduced alongside the cleanly designed Iona. Herschel Supply’s highest volume tote, the Bamfield, joins the Point as welcomed additions to the SS16 line. The updated Women’s offering includes exciting new crossbody, backpack, shoulder bag and clutch silhouettes that are elegantly styled. 

Studio Collection 

The SS16 Studio collection manifests the brand’s utilitarian aspect which features clean lines and innovative water- resistant materials engineered to complement one’s urban exploration. Composed of polycoat fabric and industrial grade tarpaulin product segments, the progressive Studio Collection is finished with sealed zippers, premium tanned leather and screen printed accents. 

The iconic Little America backpack is introduced to the protective polycoat offering, joining new Spring silhouettes such as the oversized Bamfield tote and the Studio-exclusive Ruskin backpack. Familiar staples like the Sutton Mid- Volume duffle and Chapter travel kit are also featured in Black, White, Navy and Deep Lichen Green seasonal colors. The premium tarpaulin line continues to elevate the Studio Collection with updated White, Peacoat and Quarry tones that are perfect for the Summer season. The streamlined Parker backpack is introduced to a range of familiar silhouettes, including the classic Settlement backpack, Alexander tote, Chapter travel kit and versatile Folio XL pouch.

Headwear Collection 

Embracing the spirit of tropical destinations, Herschel Supply also offers a broad range of headwear for its SS16 line from caps, bucket hats to knitted beanies that will surely complement one’s sun drenched getaways. Joined by the Guide Pack in the performance pieces, the cleanly designed Stride offering is presented, applying lightweight poly micro fiber and perforated panels to athletic silhouettes. The woven straw Dawn, comfortable Faded Denim and military-inspired tonal cotton Defense Class are also among the new addition. 

Herschel Brand Executive Klarizza Santilla with Angela Nepomuceno

Featured in an array of seasonal tones and materials, new design-driven headwear silhouettes have also been added. The Whaler Mesh snapback, along with the vintage baseball inspired Harwood and six-panel Troy caps are joined by the full brim Gambier, which is rendered in soft felt. Perfect for any season, the low profile Buoy beanie is a welcomed addition to the refined offering of knitted headwear.

 Exploring Kindness 

The event is also a fund raising partnership between Herschel Supply and Makati Garden Club (MGC) as part of both brands’ CSR efforts. The proceeds from the event will be extended to charitable institutions that will help send less fortunate kids to school. MGC was started by a small group of plant lovers and is now the pioneer and leader in plant care and gardening in the country. It has continuously supported different fund-raising and livelihood projects to give back to the Filipino community. 

Herschel Supply draws from the imagination of the explorers and dreamers, people who seek to connect to the world with the different discoveries they make along their journeys. Blending innovation and iconic aesthetics, the brand seeks to enable the wanderer in us, one bag at a time. 

Members of Herschel Philippines Team Iza Santillan, Trisha Go, Lyka Labadia, and Pat Asuncion

To know more about Herschel Supply visit www.herschelsupply.com and Herschel Supply Philippines on Facebook. Or check out the following social media handle and hashtags: @herschelsupply, #HerschelSupplySS16, #WellTravelled #WellPacked #CityLimitless 

Herschel Supply is available at Herschel Ayala TriNoMa , Herschel SM North EDSA Annex, Herschel UP Town Center, Herschel SM Megamall, Herschel SM Aura, Herschel Alabang Town Center, Herschel Uptown Mall, Herschel Marquee Mall, Herschel Abreeza Mall, Herschel Centrio Mall, Herschel Ayala Cebu, Herschel SM Cebu, Herschel SM Davao, Soon to open at Herschel SM Iloilo, Herschel Eastwood Mall . Herschel Supply is also available at Bratpack, The Travel Club, Grind, General, Flight001, Rustan’s Department Store and Duty Free Philippines. 

The brand is exclusively distributed in the Philippines by the Primer Group of Companies – Asia’s next retail giant.

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