LG gives back to community, shares the good life with Batangas folks
LG Philippines, in keeping with its mission of always giving back to the community, immediately did their part to help alleviate the living conditions of the Batangas evacuees. For four days starting January 21st, LG visited the main evacuation centers in the Taal area and staged its popular Laundry Love program, beginning with Alfonso Central School for the first two days, then Kaylaway National Highschool and DOH Rehab Center the following days. LG brought with them ten of their heavy duty washing machines, hoping to give the evacuees access to clean and volcanic ash-free clothing, both from their own belongings and from the donations received as well.
Aside from the Laundry Love campaign, LG also conducted medical missions in the area to give physical and optical checkups for the evacuees.
LG PH Managing Director Inkwun Heo spearheaded the initiative immediately upon learning of the plight of those affected by Taal’s eruption. “Our heart is with the Filipino people. Corporate Social Responsibility is the backbone of what we do at LG. We sincerely hope that the worst is over for the Taal community, but rest assured that LG will always be there to help in any way we can.”