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Home Spotlight

Stevia’s sweet benefits and this company’s glorious advocacy

Peter Paul DuranbyPeter Paul Duran
July 6, 2022, 11:23 am
in Spotlight
Reading Time: 3 mins read
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Stevia is a green leafy plant, an herbal shrub usually grown and found in South America. It is a natural sweetener with healthier benefits that serves as an alternative to refined sugar.

With the sugar shortage at hand, this wonder plant now available in the majority of the Philippines, shows undeniable benefits not only as a boon to the dwindling sugar supply but also serves as a healthier choice for the growing diabetics in the country.

Glorious Industrial and Development Corporation (GIDC), a pioneer and leader in the stevia market in the Philippines provides quality healthy foods, wellness products, and healthcare that are environmentally friendly and makes sure that all can benefit from their products. 

Taking a leap of faith close to two decades ago, GIDC saw endless potential in stevia and blazed the trail for the industry to follow suit. 

“GIDC fearlessly took the risk to venture the stevia from farming to manufacturing to distribution. Glorious is going nationwide, its main targets are health conscious and ready to switch to healthier brand products” said Ms. Au De Leon, president and CEO of GIDC, The Stevia Company.

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Now a growing family of 200 employees, De Leon says their business is built on trust and on the back of its hardworking personnel from the stevia farmers, processing plant workers, research and development, marketing, and the distributors — a synergy of like-minded individuals.

“Ang hirap mo ibigay yung trust eh, pero itong stevia, talagang masasabi namin na ‘Stevia, the sweetener you can trust’ ” she added during the recent launch of their a lineup of naturally-sweetened and healthy beverages in Bocaue, Bulacan.

GIDC, The Stevia Company’s line-up of products under its Glorious brand includes the Glorious 3in1 Premium Coffee and Glorious Iced Tea Mixes, and the Sweet & Fit Stevia Tea. The company says these drinks are not only good for the body but also taste great too, adding that sugar-conscious Filipinos can still enjoy their favorite drinks without the guilt.

Glorious beverages are sweetened with Stevia, a healthy alternative to sugar. One teaspoon of Stevia is equivalent to six teaspoons of sugar. It is the perfect choice for those who are conscious about their intake of sugar but dislike the taste of chemical-based sugar substitutes.

“By making premium and healthy products accessible to Filipinos, GIDC, Stevia Company is helping everyone make better choices for their health,” noted Ms. De Leon saying that GIDC, The Stevia Company’s products are safe for weight watchers, people with heart conditions and reduces the risk of Diabetes.

Stevia is a natural sweetener derived from the leaves of the Stevia rebaudiana plant. It is 300 times sweeter than sugar, but it has zero calories and does not cause spikes in blood sugar levels. It is better than chemical-based artificial sweeteners because it does not have any aftertaste or carries potential health risks.

GIDC, The Stevia Company, the maker of Glorious products is a Filipino-owned company. In 2009, Sweet & Fit Stevia was certified by FDA and GIDC was recognized as the Philippines’ 1st Stevia Company. The company became ISO 9001:2015 Quality Management System Certified in 2017.

“We support our local farmers and workers because all of our products are grown and manufactured here. The market’s continued support sends their children to school and improves the quality of their lives,” adds Ms. De Leon as GIDC has also a successful scholarship program that has helped countless individuals across the country.

Glorious products are available in leading supermarkets and convenience stores nationwide.

For more information, visit www.glorious.com.ph and www.sweetandfitstevia.com.

Tags: GloriousGlorious Industrial and Development CorporationStevia
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Peter Paul Duran

Peter Paul Duran

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