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Friday, March 29, 2024

‘KMJS’ dominates social media, TV ratings

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With stories that continue to inspire during a most challenging year, the Filipinos’ Sunday viewing habit, Kapuso Mo, Jessica Soho (KMJS), is also the number 1 TV program based on Nielsen Phils.’ NUTAM Ratings for 2020.

‘KMJS’ dominates social media, TV ratings
Jessica Soho’s ‘KMJS’ remains to be the highest-rated television program nationwide based on AGB Nielsen’s viewership data for 2019 and 2020. 

This is the second year in a row that KMJS topped the nationwide urban ratings with an average People rating of 20.6 percent from January to December 2020. The program’s online videos have 1.7 billion views while its official Facebook Page has 21 million followers. 

KMJS and its topics also trend on Twitter, weekly. 

But more than these metrics, KMJS is most proud of helping uplift the Filipino spirit during this pandemic – through stories that showcased the heroism and generosity of our health workers, frontliners, and ordinary Filipinos doing their best to survive while helping others too.

At the onset of the community quarantine, KMJS was one of the few local television programs that immediately aired fresh episodes to provide relevant information on COVID-19 and its effects on the lives of Filipinos here, and abroad.

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Every week since June last year, the program has been extending “ayuda” or financial help to viewers in need. KMJS stories about Filipinos going through very tough times have also generated substantial donations that go directly to those in need.

“2020 may have been a most difficult year but it has also been a most remarkable one,” Jessica Soho, the program’s host, and GMA News and Public Affairs pillar said.

“We saw the best in us during this crisis. It is a privilege to share the stories of Filipinos who shine through during this darkest of times. Our heartfelt thanks to our viewers who have made us their favorite kakuwentuhan and weekly family bonding time,” Soho carried on.

As the longest-running news magazine program in the country, KMJS was recently elevated to the Hall of Fame by the Catholic Mass Media Awards. It has also won a Peabody award and a Bronze Medal in the New York International Film and TV Awards. 

For the third consecutive year, it has also been judged Philippine National Winner in Infotainment category by the Asian Academy Creative Awards in 2020. 

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