FUGA, a prominent full-service B2B distributor under Downtown Music, has recently forged a partnership with PolyEast Records, an independent label owned by Filipinos. In addition, FUGA has expanded its team in the region with the appointments of Jeffrey Joson and Jay Villasenor, who will spearhead business development and operations, respectively.
FUGA, which is the preferred platinum and plus supplier for Spotify and Apple, will be providing its extensive global digital distribution offering to PolyEast Records for all current and catalog artists on their impressive roster.
Home to successful Filipino acts such as Francis M, Joey Albert, Regine Velasquez, Bamboo, Sugarfree, Sandwich, Martin Nievera, and TJ Monterde, PolyEast Records will also be utilizing FUGA’s award-nominated marketing services, including access to the distributor’s enhanced trends and analytics platform, which processes and analyzes almost 30 billion streams per month.
PolyEast Records has become synonymous with nurturing and championing independent artists who have garnered significant success in the OPM (Original Pilipino Music) industry. With its head office based in Metro Manila, PolyEast is led by Ramon Chuaying, Jesmon Chua, and Sharon Dy-Law and boasts a multitude of arms, including talent management, events production, and an extensive publishing division; as well as continuously exploring additional business partnerships.
The announcement lands ahead of new singles from breakthrough Filipino singer/songwriter and vlogger, Benedict Cua who rose to fame with his cover version of Justin Bieber’s “10,000 hrs”; receiving viral reception across YouTube and TikTok, and award-winning Filipino alternative rock band, Sandwich, who’s most notable work includes “Sugod” and “Betamax.” Both will be released by PolyEast records later this year.
PolyEast Records President Ramon Chuaying announced the partnership with FUGA, expressing confidence in their ability to digitally distribute PolyEast’s diverse catalog. General Manager Jesmon Chua sees the partnership as opening doors to a bright future.
Finance Director Sharon Dy-Law believes the collaboration is proof of music’s unifying power.
FUGA’s CCO, Dorothée Imhofff, sees the partnership with PolyEast Records as a significant step in their regional expansion. Joson, on the other hand, is excited to provide better music distribution and marketing services for OPM artists.