Lazada, a leading online lifestyle destination in the Philippines, kicked off a series of highly anticipated year-end mega campaigns with the 9.9 Big Brands Sale and a star-studded lineup for its LazMall 9.9 Super Show VIP Night Special.
The two-hour show was headlined by Lazada Brand Ambassador Alden Richards with special participation of other Kapuso stars. The Super Show was broadcasted on GMA Network, livestreamed on the app through LazLive, and streamed on Lazada Philippines’ official social media portals last night (Sept. 8) from 9:30 to 10:30.
The star-studded line up included Barbie Forteza, Sanya Lopez, Aicelle Santos, Miguel Tanfelix, Sam YG, Mark Bautista, Mavy Legaspi, Cassy Legaspi, Lexi Gonzales, Kyline Alcantara, and Kim De Leon.
Shoppers in the Philippines anticipated the LazMall 9.9 Super Show VIP Night Special and were surprised with over P9 Million worth of prizes and vouchers given away. In special “shake it” segments, lucky viewers won up to P99,999 worth of shopping vouchers.
On LazLive at 10:30 p.m. and shoppers joined Lazada in a countdown to midnight with its 9.9 Super Show Countdown hosted by AC Bonifacio. Special performances were rendered by BINI and International Artist Jamie Miller.
Beyond an exciting Shoppertainment program, Lazada further elevates the online shopping experience this 9.9 for Filipino shoppers, with a curated selection of over 8,000 authentic and top-rated local and international brands on LazMall, deals of up to 90 percent off across a curated selection of over 8,000 brands, and free shipping vouchers with no minimum spend during the Lazada 9.9 Big Brands Sale, starting today until Sept. 11.