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Friday, March 29, 2024

GMA Network hits 30M subs on YouTube

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Media giant GMA Network recorded another milestone as it crosses the 30-million subscriber mark on YouTube.

David Licauco (left) and Barbie Forteza from ‘Maria Clara at Ibarra’

With diverse and buzz-worthy content, GMA Network has captured the audience wherever they may be in the world. The network’s official YouTube channel (GMANetwork) currently has 28,611,312,103 lifetime views as of January 2023, according to YouTube Analytics.

Driving growth to the channel are shows Maria Clara at Ibarra, Abot-kamay na Pangarap, Unica Hija, Luv Is, and Magpakailanman.

GMA’s YouTube channel also beat ABS-CBN with 167 million views against the latter’s 158 views from January 1 to 15. 

Powered by GMA New Media, Inc., the network’s YouTube channel boosted its growth in subscribers and views by continuously innovating and entering into partnerships, including working hand in hand with YouTube via the YouTube Partnership Program in 2016.

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In 2016, GMA Network earned its Silver Play Button for reaching 100,000 subscribers. In less than a year, it crossed the 1M subs mark and took home its Gold Play Button. In 2019, GMA received the Diamond Play Button after reaching 10 million subscribers. It next hit the 20M mark in 2020.

Kapuso Stream and Stream Together, (limited video-on-demand projects,)  were also launched on the channel. Kapuso Stream is the first continuous live streaming service of GMA Network on YouTube and was launched in 2022, hosting daily live streaming of GMA Afternoon Prime and GMA Telebabad programs.

GMA also holds the distinction of being the first in the Philippines and the second television network in Southeast Asia to have three Diamond Creator Awards.

Earlier this year, GMA partnered with the Alliance for Creativity & Entertainment (ACE) to further strengthen its effort against digital piracy. ACE is widely regarded as the world’s largest and most effective anti-piracy coalition with over 50 current global members and GMA is its first member from the Philippines. 

The network likewise launched its own anti-piracy advocacy campaign dubbed “Stream Responsibly. Fight Piracy” which aims to raise awareness among the public, especially the younger generation, on the value of creative works. The campaign also seeks to protect and educate the public about the potential harms of clicking pirated websites and apps.

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