In celebration of the 10th anniversary of the iconic song, Closeup reintroduces it through the musical genius of Up Dharma Down (UDD). They have a couple of notable love songs that elicit certain feelings from their listeners with the perfect mix of thought-provoking lyrics and melodies from their soul. With this track record, Armi Millare’s soothing voice and the band’s knack to make music that draws feelings out of you, Up Dharma Down was the perfect choice to give this song a fresh sound. Their rendition of “Just A Smile” shows us how they have mastered how to give us that kilig feeling by adding their own soul into the song, and allowing us to go back to that moment of closeness we share with our special someone.
Making the moment of closeness come alive, Closeup introduces a new couple for this campaign, Janella Salvador and Elmo Magalona. The former Born for You stars are seen getting closer in the new Closeup commercial with the song rendition of UDD playing in the background. Their natural chemistry and level of comfortability with each other make us feel kilig with every Closeup moment they share on screen. Off screen, Janella and Elmo are beginning to get closer as they get to know each other better. With a number of projects lined up for them, individually and together, we could be sure that they’ll be sharing more “Closeup moments” as the months go by, constantly bringing the feeling of closeness and freshness with these kilig moments.
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Closeup is known for iconic “Closeup moments” like this because it gives us the confidence to get closer. Share with us how you #GetCloserWithCloseup by using the hashtag and by tagging @closeupph