With a goal of making premier guest service the new institutional standard in the Philippines, the Asian School of Hospitality Arts teams up with Magnums Butler Academy to hold the 7-Star Service Training for Butlers on May 16 to 20.
An extensive program on professional luxury butler service, the workshop will be spearheaded by MBA’s renowned principal trainer and director Josephine Ive.
As a foremost authority and as UK’s first female butler to the British Royals, Ive’s professional track record includes training butlers from all over the world for 30 years now.
For the upcoming workshop, Ive will share her wide expertise on various subjects related to taking hospitality service standards in various industry settings to the next level.
Participants will be thoroughly engaged in a five-day hands-on training workshop that will cover the following key topics: personal development skills, basic guest interaction skills (etiquette, manners and protocol); guest awareness and cultural skills; communication skills; basic guest care skills (packing, unpacking and wardrobe management).
Topics also include table setting and food service skills (butler style food service); beverage service skills (wine and beverage service and basic mixology); basic specialist advise skills; and guest suite skills.
“The term butler has moved forward, it has gained much publicity. Butler service has grown into many different avenues these days, not just in hotels, not just in private households, not just in luxury yachts or the cruise ships, and the private individuals who still look for butlers,” Ive saus.
“I have a soft spot for Filipinos because they got a service heart. It is not difficult for them to give good, respectful service. It’s very natural, and that around the world there are many Filipino butlers. There are a lot of other potentials for them out there. The competency levels [of Filipinos] are very high, they study well and they are very attentive and really want to give utmost service,” she says.
Among Magnums’ recent butler service graduates is Lenie Sanchez, hotel manager of The Orange Place Hotels. “This experience has broadened my perspectives about the profession and service excellence. Ms. Ive’s straightforward mentoring lectures have brought forth a lot of new ideas which I, as a hotel manager, can develop into effective practical approaches that I can apply in orienting or re-training our hotel staff,” she says.
Syd Kristian Michael Luna, operations manager of Misibis Bay Resort, describes his training experience at Magnums relevant, useful and motivational for all luxury service providers.
“I joined the workshop to get a better understanding about the concept of butler service, what a butler is, what it should be and the practical applications that can be derived from the training. It’s really an eye-opening experience, like how simple, little details have become missing in our daily lives because lifestyles have drastically become fast-paced. This challenged me, and motivated me at the same time to always do my best in serving our guests, from the heart. I also really like Ms. Ive’s talk on how butlers need to think outside the box, to always have the ‘mental switch’ on to be able to anticipate the needs and wants of guests,” he says.
Trina Patricia Tabora, Club Millesime manager, acknowledges the program for presenting the various aspects of the profession along with refreshing insights. “Even for those like me who are in the industry for many years, the training highlighted the importance of taking care of the little details to level up guest service. Also the day-to-day activities like courteously speaking to guests, the proper body language, factors that need to be carefully considered to really polish and enhance the caliber of guest service. I will definitely take my Seven Star Butler Training with me as this will contribute to a more meaningful and satisfying professional career and personal well-being not only for me but to the rest of Sofitel hotel staff,” she says.
Other successful graduates of 7-Star Service program are the hospitality delegates from The Manila Hotel, Sofitel, Fuego Hotels, Misibis Bay Resort, Manila Diamond Hotel, Solaire Resorts and Casino and City Of Dreams.
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