For years, antibiotics have been used to promote growth, and prevent and treat chickens from diseases. However, overuse of antibiotics in livestock and poultry results in the development of antibiotic resistance in disease-causing bacteria that could be transferred to consumers, posing a threat to their health and safety.
To answer to the call for safer and healthier alternative, Bounty Agro Ventures, Inc., introduces the country’s first-ever all-natural, antibiotic-free chicken.
Through its pioneering No Antibiotics Ever system, BAVI has eliminated the use of any antibiotics from day one until the chickens are processed, ensuring they are naturally healthy. BAVI is also bringing these safer-to-eat chickens conveniently closer to Filipino households through its roasted chicken brands Chooks-to-Go, Uling Roasters, and Reyal.
“As part of our commitment to nurture the health of the nation, we are continuously finding ways to innovate and offer only the safest chicken choices,” said Ronald Mascariñas, BAVI president and general manager.
To date, all Chooks-to-Go stores in Ilocos, Isabela, Pangasinan, and Southern Tagalog are serving NAE, as well as all Reyal and Uling Roasters stores in Ilocos and Isabela.
More households in different parts of the country will soon taste the goodness of safer-to-eat antibiotic-free roasted chicken as BAVI makes NAE chicken available in its nearly 2,000 stores nationwide.