Kasuso Foundation, in collaboration with Araneta City, announces its Breast Cancer Awareness Month campaign, themed “Let’s Bridge the Breast Cancer Care Gap: Fair and Square.”
The initiative aims to raise funds and awareness for breast cancer education and support. Partnering with 35 contemporary artists and 15 photojournalists, the campaign offers unique experiences, including art exhibits and conventions, to promote early detection and access to care during October’s Breast Cancer Awareness Month.
As the centerpiece of this campaign, Kasuso Foundation, in partnership with Araneta City, is presenting Susuportahan Kita, a one-of-a-kind contemporary art exhibit featuring the works of some of today’s most celebrated artists.
The exhibit delves into various themes related to breast cancer. It explores the physical and emotional challenges, emphasizes the significance of family and community support, underscores hope and resilience, and highlights the need for early detection and treatment accessibility. Beyond personal narratives, it serves as a commentary on broader societal issues affecting Filipina women, such as inadequate healthcare inclusivity.
Some artists are breast cancer patients or survivors, while others are motivated by stories of affected loved ones. Notable artists like Mideo Cruz, Raquel De Loyola, Jef Carnay, and more contributed their pieces, encompassing various creative expressions, from powerful sculptures to thought-provoking paintings.
The Susuportahan Kita exhibit opens grandly on October 7 at Gateway Mall in Araneta City and remains open to the public throughout October. Proceeds from artwork sales support Kasuso’s efforts to assist women affected by breast cancer.
Esteemed photojournalist Jimmy Domingo will offer insight into the daily struggles of breast cancer patients through his photo exhibit, shedding light on the current breast cancer landscape in the country.
Throughout Breast Cancer Awareness Month, Kasuso Foundation will host a range of events, including a Benefit Art and Photo Exhibit, Kasuso-Con Art Convention, Breast Health Talk, Floristry Workshop, and patient-focused parties. Their goal is to stress early detection’s importance and advocate for equitable healthcare access for all affected women.
Kasuso Foundation invites media support to spread their advocacy, aiming to eliminate breast cancer fatalities among Filipinas.
Georgia M. Pangan, President of Kasuso Foundation, believes in the power of art to stimulate change and discussions on vital issues. The “Susuportahan Kita” exhibit and the Breast Cancer Awareness Month campaign aim to create a lasting impact in the fight against breast cancer, ensuring that everyone receives the necessary care in their journey.
For more information about the “Susuportahan Kita” exhibit, visit their social media pages or contact 09173181048.