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Friday, March 29, 2024

Ten years of stylish and comfortable wear  

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Japanese global apparel retailer Uniqlo is thanking Filipinos for supporting LifeWear in time for its 10th anniversary in the Philippines. To celebrate this special occasion, the brand is giving its loyal shoppers exciting launches and promotions throughout the month of June.

UNIQLO’S UT Collaboration Shirts with four local brands, namely, San Miguel, Jollibee, Selecta, and National Book Store

“We are very grateful to the Filipinos for welcoming us when we arrived here in 2012. We are very honored to be part of our customers’ everyday lives, providing them with our LifeWear clothing for their ever-changing lifestyles and needs—essentially giving life to our LifeWear brand,” says Masato Kusumoto, Uniqlo Philippines Chief Operating Officer.

Uniqlo also marks its first decade in the Philippines with a special collection of local brands that have brought joy and shaped Filipinos’ lives and culture. Launched on June 10, shoppers can now purchase The Brands UT Pilipinas clothes featuring a collaboration with San Miguel Pale Pilsen, Selecta, Jollibee, and National Book Store.

The San Miguel Booth During The 10TH Anniversary UTCON

This season, Uniqlo also launches special collections featuring Final Fantasy, Gundam, Doraemon, Pokémon, LEGO DUPLO, and Mickey & Friends. It also introduces special collaborations with the Museum of Modern Art, Magnum Photos, and automakers as part of its The Brands Cars collection. Lastly, winning designs from the UT Grand Prix (UTGP), a design competition that uses t-shirts as a creative medium, would also be made available. The theme of this year’s competition was Peanuts.

Throughout the month of June, customers are treated to in-store displays that showcase Uniqlo’s extensive lineup of UT at select Uniqlo stores across the Philippines. Display collections include RPJ x Peanuts, Pixar, MFA x Harrington, Mickey & Friends, Spy x Family, and City Logo.

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Pia Wurtzbach (second from left) with Geraldine Sia (leftmost) and Mr. Masato Kusumoto (second from right)

To complete the celebration and mission to improve the lives of their customers through LifeWear clothing, a Uniqlo pop-up store at the SM Mall of Asia will be opened for a limited time at Level 3, South Main Mall. 

For more updates, please visit www.uniqlo.com/ph/en/spl/ut-collection and UNIQLO Philippines’ website at uniqlo.com/ph and download the UNIQLO APP via Google Play Store or Apple Store. 

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