In March, people from across the globe celebrate International Women’s Month to show their appreciation and awe for the women who dared to make a difference in society. Among the many establishments that joined in is Rustan’s, the Philippines’ leading department store.
This year, Rustan’s The Beauty Source’s (RTBS) annual Women’s Month celebration launched a new theme title that calls women to be unapologetically bold and confident because the future belongs to women who are brave enough to use their femininity to make significant changes in society.
Rustan’s Beauty Addict #GRLPWR Generation You Facebook Live event, hosted by Issa Litton, kicked off the celebrations by bringing women empowered women together to talk about their struggles, secrets, and more. Their guests include model and digital content producer Yanna Cowper; officer at the Senate Spouses Foundation Inc. Audrey Zubiri; award-winning TV host and producer Daphne Paez; and founder of the Happy Concept Group Happy Ongpauco-Tiu.
Among the topics that the women discussed is the time when they feel most confident and optimistic as well as how they combine their strength and femininity to navigate through challenges and make a difference in their communities to inspire other women to take charge themselves.
For instance, Audrey explained that as a very optimistic person, she tends to look at the brighter side of life. Yet, this doesn’t mean that she’s unaware of the risks around her. But instead of focusing on the negative, she remains positive by backing it up with the appropriate combination of work, support, and preparation.
On the other hand, Happy believes that positivity is a mindset that needs to be cultivated to help people make the most out of life and even enjoy the little blessings that come their way.
The insights from these notable personalities highlight the strength of women as they overcome challenges in life with grace and confidence.
Still, Rustan’s has more in store for women as the celebration continues at the “Beauty Live” event hosted by Laura Lehmann via Instagram Live @iamlauralehmann on March 11 at 5:00 p.m.
Apart from the live broadcasts on social media, Rustan’s also prepared special gifts and exclusive offers for women this month. Until March 15, shoppers can enjoy special discounts and gifts from Phyto, Palmer’s, RMS Beauty, Jane Iredale, Koh Gen Do, Sisley, Nuxe, Anastasia Beverly Hills, Neal’s Yard Remedies, and many more.
Lastly, from March 11 to 13, an exclusive Gir Talk promo will be available where shoppers can use the code GRLPWR500 to avail of P500 off with a minimum purchase of P10,000.
Those who want to receive exclusive deals can also become a Beauty Addict member for any purchase at Rustan’s The Beauty Source with no minimum amount required. Shoppers can also expect exciting gifts, such as earning five times more Beauty Addict points for all purchases made from March 5 to 15.
Shoppers who will apply for membership until March 15 will also receive a complimentary eco tote and +50 bonus points upon signup.
These special offers are available in Rustan’s stores, Personal Shopper On Call, and www.rustans.com.