The Philippine Economic Zone Authority encouraged Halal processors to take advantage of emerging opportunities in the global halal market particularly on new platforms that brought global trade to another level.
PEZA investment promotions division chief Raison Arobinto said in webinar that the pandemic was not expected to result a significant drop in Muslim spending on halal food, while non-Muslim consumers are becoming more health-conscious.
Some of the trends that are expected to boost Halal trade are e-commerce delivery, mobile catering, cloud kitchens and healthy functional clean label food.
“When we say halal, it’s healthy because halal promotes good health and anything that could harm the body, the health of an individual, is not halal….Halal is almost synonymous with organic. It does not use hazardous chemicals that will harm the environment. That is why halal is also environment-friendly. It also connotes animal welfare,” Arobinto said.