PHirst Park Homes Inc., the first home buyer brand of Century Properties Group and Mitsubishi Corp., announced the acquisition of a 10-hectare property in Magalang, Pampanga for its seventh horizontal housing development this year on the back of strong sales in the first half.
The Pampanga project will be PPHI’s second community in the north after Pandi, Bulacan. The first phase will offer more than 500 house-and-lot units.
“PHirst Park Homes has maintained its sales momentum and is quite pleased by the market’s demand for house-and-lot units. Our positive sales for the first half of 2020 sets us on track with our next development launch, which will be our second project in the north and seventh in total,” PPHI president Ricky Celis said.
The company said it posted reservation sales of 1,548 units in the first six months worth P3.120 billion. The sales came from the company’s six projects with 97 hectares and 9,188 units: the 26-hectare PHirst Park Homes Tanza (Cavite), the 20-hectare PHirst Park Homes Lipa (Batangas), the 18-hectare PHirst Park Homes San Pablo (Laguna); 11-hectare PHirst Park Homes Pandi (Bulacan); 9-hectare PHirst Park Homes Calamba (Laguna); and the 13-hectare initial phase of PHirst Park Homes Batulao (Nasugbu).