Bounty Agro Ventures Inc. came out a “stronger organization” with a “healthier financial position,” according to company president Ronald Mascariñas.
Mascariñas revealed this in a social media post as the company embarks on “business unusual” under the general community quarantine starting June 1.
“We are among the lucky ones. We managed not only to minimize expected business losses at the start of the quarantine period in mid-March, but actually dared to expand our business by creating completely new trade channels and bringing our products even closer to the people than ever before through our various formats of rolling stores. As a result, we are approaching the coming regimes of easing restrictions a stronger organization with more products and a healthier financial position,” said Mascariñas.
Bounty’s chicken rotisserie chain Chooks-to-Go launched in March its nationwide rolling store, which also served products under the Uling Roasters and Bounty Fresh brands.
The company also sold live Bounty Fresh chicken raised by its 400 contract growing partners, who kept Bounty’s supply chain stable throughout the lockdown period.