Foodpanda has teamed up with Online Food Vendors Marketing Cooperative or simply the Cooperative to boost the assistance provided to Filipino entrepreneurs so they can gain a wider audience and establish a name in the online marketplace.
According to foodpanda Philippines finance director Lhecks De Castro, online platforms enable micro, small and medium enterprises (MSMEs) to achieve sustainable growth by having a wider reach while making their operations more efficient.
“Even beyond the new normal, there are still plenty of benefits that MSMEs can enjoy by getting access to digital platforms, including increased productivity, improved profitability, and reduced operational. However, transitioning to digital platforms might be challenging for them. But with the combined assistance between us and OFVMC, they can navigate through this transition,” he said.
While different types of cooperatives exist in the country, OFVMC focuses on online food vendors. Its goal is to assist micro and small entrepreneurs seeking to reach a wider market while offering educational seminars beneficial to running their business operations and other privileges given to official members.
“For businesses which are just start-ups, joining the Cooperative will encourage member contribution and shared responsibility, not to mention the opportunity to earn interest in their share capital and expand their network in the industry as businesses,” De Castro said.