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Thursday, April 25, 2024

Govt woos Indian BPOs

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The Philippine Trade and Investment Center is wooing more Indian business process outsourcing companies to invest in the Philippines.

PTIC New Delhi commercial counselor Michael Alfred Ignacio, who recently led a 10-man delegation to the NASSCOM India Leadership Forum at the Grand Hyatt Hotel in Mumbai, underscored the importance of attending international fora to meet top executives of major companies.

“It is of high importance for our country to meet with top executives of IT-BPM industry in India since it will help us strengthen existing bilateral relations with India and further explore the potential of IT-BPM sector for both countries,” said Ignacio.

The event primarily aimed to jointly explore possible business partnerships to promote the Philippines’ expertise in IT-BPM.

Aditya Birla Group president and chief information officer Atul Jayawant and two other executives of the Indian conglomerate met with the Philippine business delegation.

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Aditya Birla Group is a $40-billion conglomerate with businesses spanning from manufacturing aluminum/metal, cement, pulp, fiber and textiles to services such as financial, fashion retail, telecommunications.

The Birla Family is known for its excellent relations with the Philippines as Rajashree Birla, mother of chief executive Kumar Birla, is currently serving as the Philippine honorary consul general in Mumbai.

“Given Aditya Birla’s long standing presence and close ties with the Philippines, the country’s IT-BPM sector is ready for renewed and potential new strategic partnerships to support the conglomerate’s global footprint and growth, particularly in the Asean’s 600-million strong market with the entry into force of the Asean Economic Community,” said Ignacio.

Ignacio said 14 of the top 15 Indian IT-BPM companies were already in the Philippines and the target was to get the second-tiered Indian IT-BPM companies to also explore the advantages of co-locating and eventually putting up operations in the Philippines.

PTIC New Delhi also arranged a meeting with NASSCOM senior vice president Sangeeta Gupta to discuss the latter’s plans to jointly organize a 15 to 20-member business delegation to the Philippines by mid-April 2016.

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