The two largest multi-media companies, Philippine Long Distance Telephone Co. and ABS-CBN Corp., announced Tuesday they have signed separate content partnerships with two foreign companies.
The country’s largest telephone company said it entered into a content partnership with Fox International Channels to offer a complete menu of video content to its PLDT Home and Smart subscribers.
“This content partnership with Fox gives us unparalleled breadth and depth in our entertainment library. Aside from subscription video-on-demand, our subscribers can now further enjoy entertainment everywhere as we also give them live shows and catch-up television on the various Fox channels,” Ariel Fermin, PLDT and Smart executive vice president and head of Consumer Business Group, said.
“With their nationwide reach and advanced multimedia platforms, PLDT HOME and Smart are the ideal content partners for us. We look forward to bringing our multi-faceted entertainment offerings to millions of Filipino homes in partnership with these industry leaders,” said Jude H. Turcuato, senior vice president and general manager of Fox International Channels PH.
PLDT’s partnership with Fox came after its recent groundbreaking partnership with Southeast Asia’s leading Internet TV service provider iFlix that provides the biggest library of movies and TV shows to the group’s over 75 million subscribers. The company invested $15 million in the iFlix partnership.
PLDT also invested 333 million euros or about P19.66 billion for a 6.1 percent stake in Rocket Internet, the owner of Zalora, Lazada, Carmudi, Lamudi and Easy Taxi.
Meanwhile, ABS-CBN said it teamed up with Singtel TV to offer The Filipino Channel to overseas Filipinos in Singapore.
ABS-CBN Global managing director for Asia-Pacific Ailene Averion said the carriage partnership of TFC and Singtel TV addressed the content needs of the Filipinos in Singapore.