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Saturday, April 20, 2024

JCI Senate, Unioil seal co-branding deal

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The JCI Senate Philippines has  signed  a memorandum of agreement with Unioil Petroleum Philippines, Inc. for co-branded loyalty cards which will provide members of the JCI Senate Philippines with special benefits every time the card is presented during purchase of participating Unioil products such as gasoline 91, 95, 97 and diesel. The cost of the initial card will be shouldered by Unioil.

Unioil and JCI Senate Philippines
Unioil and JCI Senate Philippines seal the co-branding deal with a handshake.

The JCI member cardholder will earn points with equivalent value for every liter of fuel purchased which can then be used to buy fuel products from participating Unioil stations.

Under the agreement, JCI Senate will inform, invite and encourage its member to avail of the JCI Senate Card. It will also ensure that the cards are distributed only to JCI members. It is also responsible for the storage, distribution and release of the cards. The loyalty partnership is exclusive to Unioil for the fuel industry during the three-year contract duration until 31 March 2021 unless terminated by either Party in accordance with the agreement.

Signatories to the MOA were UPPI Chief Operating Officer Kenneth C. Pundanera and JCI Senate Philippines President Domingo O. Roque Jr.

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