How a forest can yield you millions

Technology has made it possible for you to help plant trees even from your desk, your home, or wherever you may be. Through an innovative feature of leading mobile wallet GCash, every transaction is a step towards helping increase the country’s forest cover. 

Launched last month, GCash Forest makes spending and any other transaction on the app an act with a reward that redounds to the environment. In partnership with the Department of Environment and Natural Resources, the World Wildlife Fund and the Biodiversity Finance Initiative, GCash has made the app a virtual place where users could make a real-world impact. 

Through GCash Forest, users can help plant trees at the Ipo watershed in Norzagaray, Bulacan, part of a watershed system that supplies nearly all of Metro Manila’s water needs. 

The more you use the app, the more you earn “green energy points.”  And with the points, you get to choose the kind of tree to plant in your area of choice at the watershed. 

As a virtual donor, you get an actual certificate of ownership with the tree’s serial number and fun facts. You will also get updates on the growth of your tree through the GCash app.

This week, GCash just upped the stakes: the more you earn green energy points for the reforestation effort, the more chances you get to win P2 million. Earn 400 green energy points to earn one entry for the prize. 

It’s a win-win-win really: conveniently pay via mobile, help the environment, and get a chance to become a millionaire. 

Topics: GCash , GCash Forest , Department of Environment and Natural Resources , World Wildlife Fund , Biodiversity Finance Initiative
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