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Friday, April 19, 2024

The Dulcinea Tradition Continues

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As a legacy brand in the Philippines, Dulcinea has enjoyed a loyal following of diners who sought the familiar taste of traditional Spanish favorites, especially its iconic Churros con Chocolate. But while generations of Filipinos have grown up with its time-honored offerings, there now rises a new and fresh crowd of diners who are looking for something more. Embracing this challenge to appeal to a younger demographic and adapting to the changing landscape of the food industry, Café Dulcinea was born.

The Dulcinea Tradition Continues
Gracing the Café Dulcinea Opening in SM Megamall: Marcelino Florete Jr., – President and CEO, F&C Group of Companies (F&C), Susan Florete, Director and Matriarch (F&C), Marissa Florete – Gorriceta, EVP – Marketing and Merchandising & Marcelino Florete III, EVP – Audit and Finance (F&C), with members of United Print Media Group, Inc. (UPMG, Inc.), a progressive organization of print media and publication companies in the Philippines with more than 30 active member-publications

It was Mars Florete III, son of Dulcinea owner, Marcelino Florete, Jr., who came up with this innovative concept for Café Dulcinea as a final requirement for his Ateneo MBA. Inspired by his brainchild, the talented Dulcinea team worked hard to put everything together. And today, after some refining and tweaking, his dream has finally come true, with Café Dulcinea at Megamall ready to serve the public. 

The Dulcinea Tradition Continues
Gambas Al Ajillo
The Dulcinea Tradition Continues
Salpicao

Dulcinea’s loyal followers will be happy to note that Café Dulcinea is still their favorite restaurant, though in a new and improved package. With its more vibrant and modern ambience, Café Dulcinea may be a leaner version of the old Dulcinea, but it remains true to the best and most beloved items on its menu.

The Dulcinea Tradition Continues
Churros con Chocolate
The Dulcinea Tradition Continues
Tuhod y Batoc 

While the classic Churros con Chocolate will still be its timeless offering, Café Dulcinea will also serve its most popular items like pastries, cream puffs, eclairs, silvanas, and cakes, to name a few.  For its savory food selections, there will be Salpicao (their best seller – tasty tenderloin cubes sautéed in garlic, olive oil & spices), Gambas Al Ajillo – (shrimp sautéed in a medley of garlic, olive oil & chili), Tuhod y Batoc (a stew of tender and succulent beef knee and shoulder with potatoes, mushroom, red & green bell peppers), and Paella (choice of Paella Valenciana, Paella Marinera, Paella Negra or Paella de Verduras. Café Dulcinea also offers its all-day breakfast menu.

The Dulcinea Tradition Continues
Paella

The cozy and hip Café Dulcinea is located at the 4th level Bridgeway, SM Mega Mall. For more information, check out their FB: facebook.com/dulcineaph or dulcineaph; Instagram: dulcinea_ph or contact them at tel no. 83522051

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