Cemex S.A.B de C.V. is transforming the global building materials industry with the launch of Cemex Go, a first-of-its-kind, fully digital customer integration platform.
Cemex Go is a multi-device offering that provides a seamless experience for order placement, live tracking of shipments and managing invoices and payments for Cemex’s main products, including bagged and bulk cement, ready-mix concrete, aggregates and multi-products.
Cemex Go delivers real-time, detailed information that customers need to get more done in less time, enabling them to have more control over their businesses.
“[The] launch is the culmination of the first step of this strategic initiative and the hard work of many people throughout our organization. It also is a testament to our customer-centric mindset and relentless focus on continuous innovation and improvement. Cemex Go creates an experience for our customers that is superior to anything that has been provided in the past and is the only platform of its kind currently offered in our industry,” said Cemex chief executive Fernando Gonzalez.
“Cemex Go moves us closer to our customers by being faster, more transparent, and more efficient, which will enable greater productivity and open up new growth opportunities for our customers and for us. Cemex Go places the power to succeed in today’s fastpaced and dynamic market in the hands of our customers,” he said.
Cemex earlier launched its open innovation and venture capital unit, Cemex Ventures, which focuses on engaging start-ups, entrepreneurs, universities and other stakeholders expected to shape tomorrow’s construction ecosystem by tackling the industry’s toughest challenges.
Cemex Venture’s core activities would enrich the ongoing iterative nature of Cemex Go, as it adds functionalities to further create value for customers in new and different ways.
Cemex is undertaking its sweeping digital transformation with the support of its long-time partners, IBM and Neoris. Cemex is leveraging both companies’ expertise, innovation and cutting-edge IT services to deliver game-changing solutions that provide a superior customer experience.
Cemex is a global building materials company that provides high-quality products and reliable services to customers and communities in more than 50 countries.